REASONS BEHIND MY IDEA

MOVEMENT OF COLOUR AND SHAPES:

'MESMERISE'
'HYPNOSIS'
'DREAM LIKE STATE'
'RELAX THE MIND'

- IN ORDER TO BE IN THE STATE OF MINE TO HAVE A LUCID DREAM


TRIANGLE:

'3 SIDES TO A TRIANGLE'
'1 THE PERSON IN THE DREAM'
'2 REALITY PATHWAY'
'3 FANTASY PATHWAY'
'A REPRESENTATION OF THE PERSON USING THE SERVICE'

- THE TRIANGLE IS A SOMETHING THE CONSUMERS CAN RELATE TO. BETWEEN REALITY AND FANTASY