THE POWER OF THE NAP

BENEFITS OF NAPPING

Imagine a product that increases alertness, boosts creativity, reduces stress, improves perception, stamina, motor skills, and accuracy, enhances your sex life, helps you make better decisions, keeps you looking younger, aids in weight loss, reduces the risk of heart attack, elevates your mood, and strengthens memory..

Now imagine that this product is nontoxic, has no dangerous side effects, and, best of all, is absolutely free..

NAPPING:

ENHANCE YOUR SEX LIFE

REMEMBER

LOOSE WEIGHT

BE HAPPY

GET CREATIVE

DE STRESS

LOOK YOUNGER

MAKE DECISIONS 

My idea so far:

First of all I began thinking about how to get the public's attention. When there is money on the floor, we automatically pick it up - and are happy about it.

This then asked the question - actually is money the deep rooted issue that no body can live without? It's okay say to give something up like chocolate and your mobile phone for a day - but money is the foundation to everything in the commercial world.

Everyone uses money to buy things, from food to clothing to holidays. On a lunch break sometimes we pop into town to have a quick browse and end up buying something which we do not need. Or we pick up our phones and do a little shopping online. A lot of money is wasted from buying items which are not needed.

Shopping and buying things can stem from a lot of things such as boredom - what else is out there which doesn't involve spending money (the source that we can't live without) - which gives us the thrills that shopping can.

• MONEY - GRABS PUBLIC ATTENTION
• NO BODY CAN LIVE IN THE MODERN WORLD WITHOUT MONEY
• WE BUY EVERYTHING WE OWN WITH MONEY
• WHAT ELSE IS OUT THERE WHICH DOESN'T INVOLVE THE THING WE CAN'T LIVE WITHOUT, BUT CAN GIVE US THE SAME THRILLS AS BUYING SOMETHING CAN?

NAPPING!

Napping has so many benefits that are usually bought through products which you'd usually buy - for example:

To loose weight you might pay to go to the gym,

To look younger you may use face creams.

To de stress you might pay for yoga.

To enhance your sex life you might buy sex toys.

Etc..